Invoking Identity to Influence Others: are they who they say they are?

7 August 2025 / All Posts, Featured, Influencing and Persuasion

Who we are and how we act is less important than who we think we are and how we act. Here's how to use identity to persuade and influence others.

Beyond the Details: Why Abstract Messaging Matters in Strategic Communication

25 July 2025 / All Posts, Effective Communication, Featured

Abstract language has distinct advantages when expressing vision and strategy. In fact, it's more likely to gain you investment. Discover how to use it here.

The Power of Precision: Why Vague Language Fails and Concrete Words Win

20 July 2025 / All Posts, Effective Communication, Featured

Crappy customer service is one of life's most common complaints. This communication skill strengthens trust with both internal and external customers.

Get Over It: Knocking Down The Barriers to Influence

14 April 2025 / All Posts, Featured, Influencing and Persuasion

What's stopping you from being effective at influencing others? That'll probably be due to at least one of these six barriers.

Sell with Subtlety: The Ambivert’s Guide to Persuasion

11 March 2025 / All Posts, Effective Communication, Featured, Influencing and Persuasion, Productive Meetings

Need to get others to buy into your ideas? These 13 phrases will increase your persuasiveness.

Tensing Up: How Speaking In The Now Increases Persuasion

9 February 2025 / All Posts, Effective Communication, Featured, Influencing and Persuasion, Job Interviews, Presentations

Convincing others that you can do something that you haven't done for a while - maybe many years ago -...

Do you Communicate like a Dog or a Cat?

7 December 2024 / All Posts, Featured, Influencing and Persuasion

Here's a quick way to plug into one of two identies to elevate your leadership and business communication skills. Get to grips with the Dog and Cat.

Navigating Emotions at Work – A Practical Guide

21 July 2024 / All Posts, Effective Communication

If your emotions are stifling you, it's difficult to use your communication skills effectively. This is a guide to help you balance your emotions with your professional life.

Captivate the C-Suite: A Presentation Blueprint for Influencing Senior Leaders

13 June 2024 / All Posts, Featured, Influencing and Persuasion, Presentations, Storytelling

Do you feel overlooked or dismissed at board meetings? You may be a team lead or a head of department...

7 Reasons Communication Goes Wrong and What To Do About Them

21 December 2023 / All Posts, Effective Communication

For specialists in Tech specifically, here are the seven common reasons why communication goes wrong and how to put them right.

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